“King the Land” Starring Lee Joon-ho and Im Yoon-ah Reigns Supreme on Netflix as a Global Hit

JTBC’s Saturday drama “King the Land” ranked second globally in the TV (non-English) category based on data from the 7th to the 13th. The drama, which rose one spot from the previous week, continues to be popular despite its end.

In total, “King the Land” reached the top 10 in 43 countries, including the number one spot in 13 countries, including Bolivia, Colombia, Ecuador, Guatemala, Veru, Venezuela, Indonesia, Singapore, and Malaysia.

Im yoona and Lee jun ho starring in king the land (netflix)

“King the Land” is a drama about a man who despises laughter, Gu Won (played by Lee Joon-ho), and a smile queen, Cheon Sa Rang (played by Im Yoon-ah), who must smile, creating a day of real smiles at the VVIP lounge “King the Land,” a hotelier’s dream.

'King The Land' Lee Joon-ho and Lim Yoon-ah, Netflix Global No. 2 even after the end of the series

With a cumulative viewing time of 6,60 hours, it ranked first in both English and non-English categories, and the total cumulative time exceeded 300 million, revealing its global majesty. In particular, “King the Land” has been attracting attention as it has remained in the top 10 for nine consecutive weeks after entering Netflix’s top 10 ranking. In addition, according to a survey released by Good Data Corporation’s official platform Fundex, a K-content competitiveness analysis organization, on the 8th, “King The Land” has been ranked at the top of the non-drama topicality category five times since its first broadcast.

The topicality of the cast was also outstanding, with Lee Joon-ho and Im Yoon-ah ranking first and second, respectively, for the first eight weeks of broadcast. Lee Joon-ho proved to be a mainstream sensation, reaching the top seven times.

Meanwhile, the Netflix TOP 10 TV (non-English) list released on the 16th included not only “King the Land,” but also “Zombieverse,” “The Uncanny Counter: Season 2: Counter Punch,” and “D.P.2. Netflix’s original show “Zombieverse” has been making waves as an entertainment show, and the fact that there are four Korean shows in the top 10 confirms the power of K-content.

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